NUDEST Awards Winners: Foundation

This isnโ€™t your typical list of must-have foundations. NUDEST has taken a scientific approach to finding the most inclusive foundations currently on the market. From a swatch on a white sheet of paper to color analysis in a lab, the winners of each category are carefully calculated to show the true colors of diversity. 

Makeup is for Everyone: Gender Inclusive Brands Are Here to Stay

For a lot of brands, Pride Month has become a prime opportunity to pander to LGBTQ+ consumers. When these brands simply  throw a rainbow on their products, declare an undetermined percentage of their proceeds from said profits will be donated to LGBTQ+ organizations, and only do this in June, consumers are wary of the brandโ€™s true intentions. Rather than a rainbow body count for brownie points, brands like JECCA Makeup, Fluide, and SPKTRM Beauty integrate an inclusive culture into their company images all year around.